{"id":1893,"date":"2023-07-15T05:37:29","date_gmt":"2023-07-15T05:37:29","guid":{"rendered":"https:\/\/serpok.com\/b\/?p=1893"},"modified":"2023-07-26T07:37:03","modified_gmt":"2023-07-26T07:37:03","slug":"how-to-run-content-audit-for-a-websites","status":"publish","type":"post","link":"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/","title":{"rendered":"How To Do Content Audit For A Websites?"},"content":{"rendered":"<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Content auditing is the process of collecting, organizing, and analyzing all the content on the website. The main aim is to get a view of how your content is working for your audiences. It examines the content strategy and evaluates the results to provide clear insights.<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">The content audit reports show opportunities for better optimization of on-page SEO. Hence its only focus is <a href=\"https:\/\/serpok.com\/b\/how-to-optimise-content-for-seo\/\" target=\"_blank\" rel=\"noopener\">content optimization<\/a> and not page optimization.<\/span><\/p>\n<p>&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_17 counter-hierarchy counter-numeric ez-toc-light-blue\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Page Contents:<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class=\"ez-toc-list ez-toc-list-level-1\"><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#How_To_Run_A_Content_Audit\" title=\"How To Run A Content Audit?\">How To Run A Content Audit?<\/a><ul class=\"ez-toc-list-level-3\"><li class=\"ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#1_Know_your_goals_and_metrics\" title=\"1. Know your goals and metrics:\">1. Know your goals and metrics:<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#2_Build_your_content_inventory\" title=\"2. Build your content inventory:\">2. Build your content inventory:<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#3_Analyze_your_data\" title=\"3. Analyze your data:\">3. Analyze your data:<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#4_Create_your_action_plan\" title=\"4. Create your action plan:\">4. Create your action plan:<\/a><\/li><\/ul><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#11_Best_Tools_For_Content_Audit\" title=\"11 Best Tools For Content Audit\">11 Best Tools For Content Audit<\/a><ul class=\"ez-toc-list-level-3\"><li class=\"ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#1_Screaming_frog\" title=\"1. Screaming frog\">1. Screaming frog<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#2_Yoast_plugin\" title=\"2. Yoast plugin\">2. Yoast plugin<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#3_Google_Analytics\" title=\"3. Google Analytics\">3. Google Analytics<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#4_WOORANK\" title=\"4. WOORANK\">4. WOORANK<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#5_Grammarly\" title=\"5. Grammarly\">5. Grammarly<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#6_Hemingway\" title=\"6. Hemingway\">6. Hemingway<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#7_Google_Search_console\" title=\"7. Google Search console\">7. Google Search console<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#8_SEMrush\" title=\"8. SEMrush\">8. SEMrush<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#9_DeepCrawl\" title=\"9. DeepCrawl\">9. DeepCrawl<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#10_My_site-auditor\" title=\"10. My site-auditor\">10. My site-auditor<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/#11_Copyscape\" title=\"11. Copyscape\">11. Copyscape<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"How_To_Run_A_Content_Audit\"><\/span><span data-preserver-spaces=\"true\">How To Run A Content Audit?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Running a <a href=\"https:\/\/blog.hubspot.com\/marketing\/company-content-audit\" target=\"_blank\" rel=\"noopener\">content audit<\/a> is a time-consuming task. You need to do a lot of surveys and gather a lot of data. Everything becomes very easy to manage when you are organized. Following is a guide to make content audit easy and effective for you.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1895\" src=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/How-To-Run-A-Content-Audit.png\" alt=\"How To Run A Content Audit\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/How-To-Run-A-Content-Audit.png 1920w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/How-To-Run-A-Content-Audit-300x169.png 300w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/How-To-Run-A-Content-Audit-1024x576.png 1024w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/How-To-Run-A-Content-Audit-768x432.png 768w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/How-To-Run-A-Content-Audit-1536x864.png 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"1_Know_your_goals_and_metrics\"><\/span><strong>1. Know your goals and metrics:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Think about your goals, and what metrics the audits should give. The goals are to improve SEO results, increase audiences engagements, and improve conversion rates.<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Once you decide on your goals, match them with relevant content metrics. The content metrics include SEO metrics, user behavior, engagements, and sales.<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"2_Build_your_content_inventory\"><\/span><strong>2. Build your content inventory:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">A content inventory is the list of all the content available on your website. For creating an effective content inventory there are three main steps:<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li><span data-preserver-spaces=\"true\">Know which content you want to audit<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Collect everything your website has related to the content you want to review<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Organize the collected data in a spreadsheet.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Isn&#8217;t this simple? It is the most time-consuming step and you can use the same inventory every time you audit your content. You can also use a content template for building an inventory.<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">The collection of data includes collecting URLs, images, audio, videos, content type, content format, word count, page titles, and other such elements of your website content. There are many tools available for building inventory, which we will discuss later in this article.<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"3_Analyze_your_data\"><\/span><strong>3. Analyze your data:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Once you have collected the data and organized it. The next step is to audit your data. here you analyze your content on various metrics. you can use different tools to conduct audits on various metrics. The following metrics are received after conducting audits.<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li><span data-preserver-spaces=\"true\">Images<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Meta descriptions<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Headlines<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Keywords<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Page purpose<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Page title<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Internal and external links<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Content text, format, type<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Page speed<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Mobile-friendliness<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">\u00a0Readability<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">\u00a0URLs<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Audios &amp; videos<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1907\" src=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/content-audit-spreadsheet.png\" alt=\"content audit spreadsheet\" width=\"2020\" height=\"739\" srcset=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/content-audit-spreadsheet.png 2020w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/content-audit-spreadsheet-300x110.png 300w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/content-audit-spreadsheet-1024x375.png 1024w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/content-audit-spreadsheet-768x281.png 768w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/content-audit-spreadsheet-1536x562.png 1536w\" sizes=\"auto, (max-width: 2020px) 100vw, 2020px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">After auditing content. Organize the result in a spreadsheet. The spreadsheet will allow us to figure out what is working and what is not for the website. You will figure out what you can improve or what are you missing out on. You will also be able to know user behaviors. This will help you improve your <a href=\"https:\/\/serpok.com\/b\/complete-seo-guide\/\" target=\"_blank\" rel=\"noopener\">SEO<\/a> and conversion rates.<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"4_Create_your_action_plan\"><\/span><strong>4. Create your action plan:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Now that you know all the flaws of your content. You are ready with the action plan to improve your SEO and content. While planning updates, compare your audit report with your business goals. Then try to fill in the content gaps. This will improve your <a href=\"https:\/\/serpok.com\/b\/what-is-a-content-management-system\/\" target=\"_blank\" rel=\"noopener\">content<\/a>.<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">You can add a column in your spreadsheet for remarks on improvement. Schedule frequent audits to maintain and update your content.<\/span><\/p>\n<h2 style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"11_Best_Tools_For_Content_Audit\"><\/span><span data-preserver-spaces=\"true\">11 Best Tools For Content Audit<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">There are so many tools we can use for content audits. Here is the best tools list for saving time and giving an accurate audit report.<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"1_Screaming_frog\"><\/span><strong>1. Screaming frog<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Screaming Frog is a web crawler that helps to improve on-site SEO. You can crawl the first 500 URLs free of cost and access unlimited plants for $209\/year. You can also schedule crawlers for conducting audits at regular intervals.<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">It immediately crawls the websites and collects URLs. The screaming frog spiders find broken links and detect 404 errors. They find temporary or permanent redirects. They analyze the meta descriptions and page titles and identify the too-long, too-short, missing, or duplicate ones.<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">They detect all the duplicate URLs. They integrate with Google Analytics, Google search console, and page speed insights to fetch information about users and performance data.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1906\" src=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/screaming-frog-content-audit.jpg\" alt=\"screaming frog content audit\" width=\"1146\" height=\"721\" srcset=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/screaming-frog-content-audit.jpg 1146w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/screaming-frog-content-audit-300x189.jpg 300w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/screaming-frog-content-audit-1024x644.jpg 1024w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/screaming-frog-content-audit-768x483.jpg 768w\" sizes=\"auto, (max-width: 1146px) 100vw, 1146px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"2_Yoast_plugin\"><\/span><strong>2. Yoast plugin<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">If you are a WordPress user, Then the Yoast plugin is the must-have tool. The Yoast plugin analyzes almost everything about your content. The Yoast plugin has a writing audit feature that helps to optimize your content for the targeted keyword.<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">They continuously audit your content while writing the blog and suggest better readability. In addition, Yoast resolves all the optimization problems for the structure and article of your blog.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1905\" src=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/yoast-plugin-content-audit.webp\" alt=\"yoast plugin content audi\" width=\"600\" height=\"573\" srcset=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/yoast-plugin-content-audit.webp 600w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/yoast-plugin-content-audit-300x287.webp 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"3_Google_Analytics\"><\/span><strong>3. Google Analytics<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Google Analytics is a free tool with some paid premium features. Google Analytics creates reports with your data sample. It performs various audits like channel reports which have information on where your visitors are from and provides information about the most effective content sources.<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Landing page reports which are real-time performance reports. New and returning visitor reports tell the response to your content by the visitors. Using this information from Google Analytics, you can conduct a content audit<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1904\" src=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/google-analytics-audit-template.png\" alt=\"google analytics audit template\" width=\"595\" height=\"270\" srcset=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/google-analytics-audit-template.png 333w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/google-analytics-audit-template-300x136.png 300w\" sizes=\"auto, (max-width: 595px) 100vw, 595px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"4_WOORANK\"><\/span><strong>4. WOORANK<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">The WOORANK content auditor is a very easy-to-use tool. It performs auditing with a visual traffic light system. It analyses the website and suggests improvements. It records the overall SEO performance as a score out of 100. The tool has a free and paid version starting from $49 per month.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1903\" src=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/woorank-content-audit.png\" alt=\"woorank content audit\" width=\"1178\" height=\"511\" srcset=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/woorank-content-audit.png 1178w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/woorank-content-audit-300x130.png 300w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/woorank-content-audit-1024x444.png 1024w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/woorank-content-audit-768x333.png 768w\" sizes=\"auto, (max-width: 1178px) 100vw, 1178px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"5_Grammarly\"><\/span><strong>5. Grammarly<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Grammarly is one of the best tools for content auditing. It analyzes and determines the quality and grammar of the written matter. In addition, the premium version of the tool provides other audits like readability, word count, etc.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1902\" src=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/grammarly-content-audit.png\" alt=\"grammarly content audit\" width=\"726\" height=\"545\" srcset=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/grammarly-content-audit.png 726w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/grammarly-content-audit-300x225.png 300w\" sizes=\"auto, (max-width: 726px) 100vw, 726px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"6_Hemingway\"><\/span><strong>6. Hemingway<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Unlike Grammarly, Hemingway focuses on readability and sentence formation. It checks the use of active and passive voice and the delivery of thoughts through the sentence. Both Grammarly and Hemmingway are complementary pairs that enhance the quality of the content.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1901\" src=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/hemingway-content-audit.png\" alt=\"hemingway content audit\" width=\"965\" height=\"597\" srcset=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/hemingway-content-audit.png 965w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/hemingway-content-audit-300x186.png 300w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/hemingway-content-audit-768x475.png 768w\" sizes=\"auto, (max-width: 965px) 100vw, 965px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"7_Google_Search_console\"><\/span><strong>7. Google Search console<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Google search console is another free SEO audit tool. It is a very effective tool and easy to use. It detects all the errors and flaws in your content, for example, broken links, user behavior, page loading speed, and more. Google search console is the ultimate tool to perform any SEO best practices like keyword research, technical SEO audits, image optimization audits, etc.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1900\" src=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/google-search-console-site-audits.jpg\" alt=\"google search console site audits\" width=\"887\" height=\"582\" srcset=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/google-search-console-site-audits.jpg 887w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/google-search-console-site-audits-300x197.jpg 300w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/google-search-console-site-audits-768x504.jpg 768w\" sizes=\"auto, (max-width: 887px) 100vw, 887px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"8_SEMrush\"><\/span><strong>8. SEMrush<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">SEMrush content audit tools allow you to manually audit and compare your and competitors&#8217; website to fill in the content gap and get more content opportunities. It provides an in-depth analysis of your content and gives suggestions for improvements.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1898\" src=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/semrush-content-audit.png\" alt=\"semrush content audit\" width=\"659\" height=\"476\" srcset=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/semrush-content-audit.png 659w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/semrush-content-audit-300x217.png 300w\" sizes=\"auto, (max-width: 659px) 100vw, 659px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"9_DeepCrawl\"><\/span><strong>9. DeepCrawl<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Deep Crawl conducts deep crawling surveys by a cloud-based system. You can do many website crawls using this easy tool. The tool also provides reports on competitors&#8217; content and site structure. These reports will help you to fill in the content gaps.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1897\" src=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/deepcrawl-dashboard.png\" alt=\"deepcrawl dashboard\" width=\"1160\" height=\"830\" srcset=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/deepcrawl-dashboard.png 1160w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/deepcrawl-dashboard-300x215.png 300w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/deepcrawl-dashboard-1024x733.png 1024w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/deepcrawl-dashboard-768x550.png 768w\" sizes=\"auto, (max-width: 1160px) 100vw, 1160px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"10_My_site-auditor\"><\/span><strong>10. My site-auditor<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">My site auditor tool analyzes a website with 45 checks divided into six categories, including various content checkpoints like social media performance, semantic web design, etc. The drawback of this tool is that it focuses on HTML sitemaps instead of XML sitemaps. It analyzes and optimizes the web page for the targeted keywords.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"11_Copyscape\"><\/span><span data-preserver-spaces=\"true\"><strong>11. Copyscape<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span data-preserver-spaces=\"true\">Copyscape is an online piracy detection tool. It checks your original content first and then scans the internet to detect who is stealing and duplicating content. It uses Google web API and some algorithms to find which content is transformed from its original form.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1896\" src=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/copyscpae-content-audit.png\" alt=\"copyscpae content audit\" width=\"946\" height=\"577\" srcset=\"https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/copyscpae-content-audit.png 946w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/copyscpae-content-audit-300x183.png 300w, https:\/\/serpok.com\/b\/wp-content\/uploads\/2023\/07\/copyscpae-content-audit-768x468.png 768w\" sizes=\"auto, (max-width: 946px) 100vw, 946px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Content auditing is the process of collecting, organizing, and analyzing all the content on the website. The main aim is to get a view of how your content is working for your audiences. It examines the content strategy and evaluates the results to provide clear insights. The content audit reports show opportunities for better optimization&hellip;&nbsp;<a href=\"https:\/\/serpok.com\/b\/how-to-run-content-audit-for-a-websites\/\" class=\"\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">How To Do Content Audit For A Websites?<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":1908,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"off","neve_meta_content_width":70,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-1893","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO 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