SERP Overview tool enables you to analyze your site’s position on SERPs when a user searches for a targeted keyword. The feature lets you view real-time search results from any location without using location-specific IP addresses. You can find your website’s ranking potential for specific keywords for desktop and mobile search results using this tool. You have to enter the keyword, and our system will display the top results for the selected location.
We compare the top ranking sites on a list of domain metrics required for successful SEO campaigning. Our system generates a SERP score after analyzing each SEO parameter. It helps you evaluate the factors preventing your site from ranking higher on Google SERPs, thereby helping you make informed decisions.
To help you better optimize your site, we provide you a list of top SEO factors that Google uses to determine search results ranking. Based on those SEO parameters, an SEO score is generated for each site. Using that table, you can identify the steps needed to increase site rankings on SERPs.
SERP Overview Working
1. Login to Serpok and click on the SERP Overview tab.
2. Enter the target keywords that describe your business or niche. Select specific location for which you want to view the search results.
Click on desktop field if you want to view the search results for PC. To view mobile search results, click on Mobile field icon. After that select the total number of top search results you want to be displayed. You can also select the settings icon to filter websites from your search results.
Once the details are entered, click on the Search tab. The following screen will be displayed.
Here, we have taken an example of a keyword ‘Bulk SMS’. Google search result rankings for that particular keyword will be analyzed and presented on the screen.
As you can see in the image below, under the SERP Overview History, average details of top selected ranking site will appear. Our system calculates average of all the site’s ranking factors such as keyword frequency, words, paragraphs, headings, images, etc. Thereafter, it generates a SERP score that serves as a benchmark that helps measure the site’s SEO performance.
3. As you scroll down further, a graphical representation of Overview Analytics will appear on the screen.
4. Next you can view the search results for the targeted keyword. Apart from organic search results, similar keywords, people also ask, headings, SERP ads, and others will be displayed on the screen.
5. At last domain metrics will appear that examines whether your site fulfills the criteria of common SEO parameters. The search results will be analyzed for different SEO parameters and a SERP score will be generated for each site URL.
This feature helps you analyze your site’s SEO performance compared to the competitor websites and evaluate the SEO parameters to boost site visibility.